Create a name for a brand of spherical ice for premium beverages. Design a graphic identity that refers to the elegant and masculine, and that is versatile to be applied to print media, packaging and digital media.
A name that alludes to the shape of the product and refers to its quality. The graphic identity is elegant and conservative, and can be applied to different mediums, thanks to its simplicity.
A modern and different packaging, which has an elegant personality and at the same time keeps the product fresh for longer, as well as differentiating it from other similar products. The graphic identity and the name refer to the product in a subtle way and with a forceful presence.