Dignitas is a project dedicated to the inclusion and empowerment of individuals with intellectual disabilities. We developed a visual identity that could reflect the company's values and mission. The visual identity revolves around a logo that combines a wordmark with the brand name and a symbol derived from the letter "T", symbolizing support and community connection. The slogan "Empowering Intellectual Disability" reinforces its commitment to development and active participation in society. The main color palette includes soft blue tones along with complementary colors that reflect accessibility, stability, and energy. The secondary palette adds a refreshing sensation and visual flexibility. As for imagery, it focuses on capturing authentic and positive moments featuring members of the community, highlighting their skills and experiences. This design encapsulates the essence of Dignitas' mission to build an inclusive and empowering environment for all.